An honest comparison to help you pick the right email tool in 2026.
| Feature | Brevo | Mailjet |
|---|---|---|
| Category | ||
| Free Tier | Yes | Yes |
| Paid Plan | $9/mo | $17/mo |
| Enterprise | Custom | Custom |
| Best For | Small businesses that want transactional email and marketing automation in one affordable tool | Teams that want a collaborative template workflow and EU data residency alongside a solid email API |
| Feature 1 | Transactional + marketing | Transactional + marketing API |
| Feature 2 | Free tier (300 emails/day) | Collaborative template editor |
| Feature 3 | SMS & WhatsApp | EU data hosting |
| Feature 4 | Built-in CRM | Free tier |
| Feature 5 | Automation workflows | Segmentation |
| Website | Brevo | Mailjet |
Brevo and Mailjet are both popular choices in the email category, but they serve different types of developers. Brevo is all-in-one email platform (formerly Sendinblue) combining transactional email, marketing campaigns, SMS, and a lightweight CRM. Meanwhile, Mailjet is transactional and marketing email API with real-time collaboration on templates and EU-based data hosting for GDPR-sensitive teams.
Both tools offer free tiers, which means you can try each one before committing. Brevo's paid plan starts at $9/mo, while Mailjet's starts at $17/mo.
Brevo stands out with Transactional + marketing and Free tier (300 emails/day), while Mailjet differentiates itself through Transactional + marketing API and Collaborative template editor. The right choice depends on which capabilities matter most for your workflow. Ultimately, small businesses that want transactional email and marketing automation in one affordable tool, while Mailjet is best for teams that want a collaborative template workflow and EU data residency alongside a solid email API.
Brevo: Free tier available. Paid plans start at $9/mo. Enterprise pricing: Custom.
Mailjet: Free tier available. Paid plans start at $17/mo. Enterprise pricing: Custom.
Choose Brevo if you value transactional + marketing and free tier (300 emails/day). Go with Mailjet if teams that want a collaborative template workflow and EU data residency alongside a solid email API. Both are solid email options in 2026 — the best pick depends on your team size, budget, and technical requirements. We recommend trying both (especially if they have free tiers) before committing to one.
Not sold on either Brevo or Mailjet? Check out these other email tools:
See all Brevo alternatives or Mailjet alternatives.
Read more about email on our Apps page.
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